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AIRI Co-Founder and Managing Director. Still can't explain what I do at parties.
Blog
Nov 9, 2026
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6 min read
Yes, the funnel still matters, and the buyers who reach it are worth more than ever.
Oct 9, 2026
4 min read
82% use AI to vet contracts, specs and compliance docs.
Sep 21, 2026
You still can’t see the buyer. But you can see the buyer’s advisor.
Sep 3, 2026
5 min read
Dive inside the vetting layer between click and close.
Aug 18, 2026
Your customers may love you. AI doesn’t care. See why even routine renewals are becoming unsolicited auditions.
Your next challenge is serving audiences that can’t agree on what good looks like, or even what’s important.