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Blog
Sep 21, 2026
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6 min read
You still can’t see the buyer. But you can see the buyer’s advisor.
Sep 28, 2026
5 min read
Oct 5, 2026
Report: The AI-Powered B2B Buyer Has Arrived
AI Revenue Institute’s inaugural report, “The AI-Powered B2B Buyer Has Arrived,” reveals how buyers use AI to evaluate vendors, test sales claims and scrutinize renewals, based on AIRI’s survey of 521 B2B purchasers and purchasing influencers at U.S. companies with 50 or more employees.
Sep 14, 2026
56% of B2B buyers use AI to figure out what they should look for when selecting a provider.
Oct 9, 2026
4 min read
82% use AI to vet contracts, specs and compliance docs.
Data Dash
Oct 16, 2026
3 min read
How revenue teams and content marketers can differentiate in a world of AI slop.
Revenue signal testing needs to reflect the multi-model reality of B2B buying.
Press Release
Aug 18, 2026
2 min read
Jul 15, 2026
1 min read
