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AIRI Co-Founder and Editor in Chief, questioning AI, Oxford commas and the nature of reality
Blog
Sep 14, 2026
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5 min read
56% of B2B buyers use AI to figure out what they should look for when selecting a provider.
Aug 18, 2026
4 min read
Showing up is good. Standing up to scrutiny is better. AIRI found B2B buyers use AI to fact-check claims and compare vendors.
From early research to multimillion-dollar decisions, B2B buyer use of AI is now mainstream and material.
Your champion says yes. Then AI pulls up a chair at the buying committee table, and just like that, all bets are off.
